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In Copenhagen (Denmark), a restaurant is launching an app to discover wild food

Publié le 5 June 2018
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The Noma restaurant has created the VILD MAD mobile app which lets you explore nature and what it has to offer to eat, Pokemon Go style.  

In Copenhagen (Denmark), a restaurant is launching an app to discover wild food

Rediscover nature 

The app was designed by René Redzepi, a chef at Noma in Copenhagen which is considered the best restaurant in the world by famous British magazine Restaurant.

Named Vild Mad (‘wild food’), the app aims to help users to identify everything edible in their natural environment: unusual shellfish, fish, mushrooms, herbs… You’ll discover the entire natural diversity of the products in their natural state that you can eat!

Available on the App Store and Google Play, Vild Mad is described as a “tool which lets you explore nature and everything edible it has to offer”.

 

 

A fun and educational app 

Just like Pokemon Go, the Vild Mad app lets its users go and “catch” edible elements using their smartphone. You can navigate across different landscapes (the seaside, forests and towns), and use it to find recipes to cook the different ingredients found thanks to the app.

As René Redzepi explains: “Knowing your ABCs in nature, the flora and the fauna, the patterns in the landscape, and the rhythms in the seasons is as important as learning maths, learning to read, learning to write – especially today when people think cacao milk comes from brown cows”.[1] 

The Vild Mad application is available in Danish and English to promote nutritional research all around the world.

 

 

Practical information:

Noma

Strandgade 93

Copenhagen 1401

Denmark

 

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[1] http://foodandsens.com/made-by-f-and-s/chefs-on-parle-de-vous/vild-mad-lapplication-de-rene-redzepi-eduquer-aliments-de-nature-environnante/

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