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A Paris coffee shop has launched its own web series “L’interview Café Caron”

Publié le 26 July 2016
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La Brûlerie Caron has published a series of videos featuring celebrities interviewed in the café.

A Paris coffee shop has launched its own web series “L’interview Café Caron”

La Brûlerie Caron has chosen an innovative way of communicating its savoir-faire through a mini-series published on YouTube and a dedicated website which features celebrities tasting and learning to prepare Caron coffee.

“L’interview Caron” has already welcomed eight celebrities with different profiles: travelling chef Fred Chesneau, singer Buzy, pastry chef Christophe Adam…

Brûlerie Caron 2

In each episode the guests are asked about their working life and what they are up to by host Frédérique Courtadon, while sipping a coffee prepared just for them. After that, Anne Caron, a specialist coffee roaster, instructs them on how to prepare their own black coffee from behind the counter.

Brûlerie Caron 3

This content is produced in a very professional manner, which is rare for a small business. And it’s proving to be a very effective way to raise the café’s profile online and on social media.

 

Practical information

La boutique Caron
32 Rue Notre Dame de Nazareth
75003 Paris

Website
More information

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