In Tokyo, a bookshop sells one book a week
Quality is more important than quantity when it comes to a good bookshop for a demanding clientele. One bookshop in Tokyo has taken that theory to the extreme.
The Morioka Shoten bookshop opened in the Ginza quarter in Tokyo, the brainchild of a former bookseller who was after an original concept. At a time when there was huge competition, he took the bold decision to sell just one book a week.
The decor and design is minimalist. In the centre of the shop is a stand where the book is placed like a piece of art. Behind it, wardrobes stock other copies of the work, as well as a collection of books and objects linked to the book. The shop also sells some associated products.
The author is always invited for book signings and to meet the readers. The bookshop has taken a gamble by only focusing on one work per week. His aim is for the shop to become a meeting place where people can discuss literature without any commercial pressure. It is only open in the evenings.
1F Suzuki Building
1-29-15 Ginza Chuo Ku